Cakes: A Festival Cliche’

Cakes are considered to be the epitome and the culmination of all things pastry and nice. Cakes are soft, sweet and quite nice to look at it is almost a shame to eat it. They are made up of the highest and finest quality flour, the prime of the crop, the most irresistible of basic ingredients known to man. You could say that cakes represent all that is good about food (except diabetes but let’s not talk about that).

By tradition, a sweet, delicious cake is a type of baked food that is of the pastry nature. Sweet, baked (traditionally. There are cakes that need no baking…like the ice box cake type). The basic ingredients to a wonderful cake is a base (consisting of dry ingredients and liquid ingredients). These are usually flour for the dry, and something that could bring out the gluten (a binding agent) from it, like something simple like water, or complicated like egg yolks. Fats and liquids are added to further strengthen the base and add flavor or color as well. This is for the normal cake though, there are special cakes that break the mold of convention through rigorous substitution and what not.

So what cake would be nice for doing a run inside a festival? Well, the first thing you’d have to do is assess the conditions and the environment of the venue. If you are staying in an open field, which is quite hot and humid, enough said. Bring an ice-box cake along, to contrast the burning sensation and to entice hungry and hot customers. Add a bit of mint to give that cool refreshing feeling too. Vice versa, bring freshly baked cake for cold seasons, brushed with chocolate that warms the soul (and your heart too). Served with bitter cocoa, it is for the win!

Cakes can directly affect the mood of a person, and it can also be used to tantalize people into buying more. A sour cake, for example, improves the appetite of whoever eats it. Perhaps serving one would coax them into splurging on some sugar. Or opt for artificial sweeteners, to cater to diabetics and those that are watching out for the bulge.

Cakes are all around. They can support themselves if need be, you just need a willing audience and a whole lot of networking. And innovation too. You must keep cakes from getting boring. Add some pizazz. Spice them up when needed. Cakes are the star of the show, YOUR show. A little bit of flare and enthusiasm would certainly go a long way for you and your cake.

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